Tablet vendors aim for enterprise success

Dell TabletAll market research analysts are agreed that the tablet market is saturated and vendor sales are falling.

But that doesn’t mean they’re going to give up the ghost.

According to Taiwanese research firm Trendforce, tablets have yet to move away from being entertainment devices, but there is room for growth in the business application market.

Trendforce said that in 2015 something like 163 million tablets will ship, but that’s a 14.9 percent decline year on year.

Branded vendors account for 117 million units but sales of those have slid by 17.7 percent year on year, while so called “whitebox” vendors have seen their share fall by 3.1 percent.

Nevertheless, Apple remains on top of the tablet pile, with a 31.4 percent market share. Apple will introduce an iPad Mini 3 and later on a 12.9 inch iPad Pro, but Trendforce reckons they don’t offer a compelling buy.

Number two player is Samsung with 22.2 percent of the market, while Lenovo, Asus, and Microsoft follow the pack.