A new video from the company has Heather Bellini, Business Unit Leader in Telecommunications, Media and Technology, says that the company believes to VR and AR market will reach $80 billion by 2025, roughly the size of the current desktop PC market.
At the moment the tech is expensive and primarily targeted at hardcore gamers and the porn industry. It is also very expensive because it requires heavy duty processing power.
Bellini said that in the estate agency business instead of having to go see 50 homes with an agent over the weekend, you might be able to put on a pair of virtual reality glasses or a head mounted display at your realtors office and do a virtual walk-through of what those properties look like and therefore maybe you could eliminate 30 out of 50 on your list and be much more efficient with your time.
Goldman Sachs thinks VR and AR could be just as important could be just as disruptive as a smartphone
“We think this technology has the potential to transform how we interact with almost every industry today, and we think it will be equally transformative both from a consumer and an enterprise perspective,” she says. “At the end of the day we think VR and AR will be as transformation as the smartphone market.”
She said that the technology is there to do the job. Processors are fast enough, gpus are more powerful and all this makes sure tyou dont start feeling queasy as you’re starting to use these types of devices.