T-Mobile is being sued for blocking text messages dealing with medical marijuana.
EZ Texting, which sends out group messages for all kinds of businesses, including the marijuana website, has filed a suit in the US District Court. It alleges that on September 10 the dope-y mobile phone operator blocked the messages as it “did not approve” of text messages sent by one of its clients, LegalMarijuanaDispensary.com
WeedMaps.com, as it’s otherwise known, describes itself as “a community where medical marijuana patients connect with other patients in their geographic region to freely discuss and review local cannabis co-operatives, dispensaries, medical doctors and delivery services.”
According to the lawsuit, EZ Texting is being “irreparably damaged in its business because of the blocking by T-Mobile….The thousands of EZ Texting’s customers — which include both for-profit businesses and non-profit organisations — that rely on EZ Texting’s short code (which is akin to a telephone number for text messages) cannot be reached by T-Mobile’s cell phone users, nor can those businesses and non-profits reach T-Mobile’s cell phone users,” it said.
However, it seems the courts think it’s a load of old puff rejecting EZ Texting’s motion for “early relief.”
In a statement to msnbc.com, T-Mobile said that “each carrier has a process to ensure that content providers like EZ Texting follow the Mobile Marketing Association’s U.S. Consumer Best Practices Guidelines for Cross-Carrier Mobile Content Programs, as well as other regulations applicable to the mobile content business.”
It said it had found that EZ Texting “had not followed this process for WeedMaps and therefore turned off the short code that EZ Texting was using for these services.
“The content of the WeedMaps service simply had nothing to do with T-Mobile’s decision,” it added.
Is it time to weed between the lines?