Samsung plans to double smartphone sales

Samsung Electronics’ mobile boss wants to double its smartphone sales in 2012 from last year, stepping up its battle with arch rival Apple.

Speaking ahead of the Mobile World Congress trade show in Barcelona, JK Shin, president and head of Samsung’s Mobile Communications Business said that it will put another nail in the coffin of Apple’s iPhone plans.

Samsung topped global smartphone sales rankings last year, more than quadrupling smartphone sales to 97.4 million from 2010. Apple finished a close second, with sales of 93 million smartphones.

But it seems like things are going to get worse for Apple. Shin also said Samsung aimed to boost its total handset sales to 380 million this year, which would mark 16 percent sales growth for the handset maker. With those sorts of figures, it looks like Samsung is aiming to steamroller Apple out of the market.

Samsung sold 327.4 million handsets altogether in 2011, up from 280.2 million in 2010.

We don’t think that, given the fact that Apple is spending all its time trying to shut down Samsung in the courts, that there is much love lost between them.