MediaTek, Imagination Technologies create MT6573 mobile chip

MediaTek and Imagination Technologies have teamed up to create an application processor with PowerVR graphics acceleration.

The fabless semiconductor company for wireless communications and digital multimedia services and the multimedia and communications technologies company have named their new child the charming “MT6573”.

The baby incorporates a PowerVR Series5 SGX GPU from Imagination for advanced smartphone graphics, which is claimed to be a good bet for gaming and navigation, while MediaTek’s contribution is cost effective services. The idea is “advanced performance in lower-priced smartphones.”

It’s based on a 650MHz ARM11 processor core. Its graphics capbilities include 3D, multi-format video capture and playback up to FWVGA 30fps, high-resolution camera support to 8MP and a FWVGA, touch-screen display.

It also supports a quad-band, 3G/HSPA modem with mobile broadband rates of 7.2Mbps in the downlink and 5.76 Mbps uplink, as well as quad-band EDGE.

It seems as though MediaTek needs all the help it can get at the moment. Yesterday it released figures of its February revenue, which did not please the bank.

The company reported a four-year low of $151 million (NT$4.53 billion), which it put down to a lackluster market for mobile phones in mainland China. It also blamed the long Chinese New Year holidays.

That said, it’s pretty confident about the future. It’s still predicting that its first year revenue will hit $650-703 million (NT$19.5-21.1 billion), which means it needs to make at least $246 million (NT$7.4 billion) this March.