Yahoo and Microsoft claw back search share

Yahoo and Microsoft have managed to fight for small increases in their share of the US online-search market.

According to market research firm comScore Google posted a slight decline in March while its rivals Yahoo and Microsoft gained ground slightly.

Americans used search giant Google for 65.1 per cent of their 15.4 billion core searches last month. This is down from 65.5 per cent in February. Microsoft’s share was 11.7per cent, compared with 11.5 per cent in the prior month.

Yahoo rose 0.1 of a percentage point to 16.9 per cent . Ask captured 3.8 per cent, followed by AOL at 2.5 per cent.

It means that Microsoft’s search-engine Bing, which launched in the summer, has been doing quite well.

Bing’s queries grew 7 per cent to 1.6 billion searches. Microsoft has been spending like crazy advertising for market share, as it makes constant feature upgrades and strikes deals with hotter companies like Twitter and Facebook.

EBay and Amazon also experienced gains, of six percent and eight percent in March.

Social-notworking sites have also been doing well. Facebook posted a 48 percent increase and even MySpace which is yesterday’s news grew by four per cent.