Apple keeps the lead in PCs

IBM PCThere was a time when Apple was an also ran in the PC market.

But a report from market research company Canalys, at the end of last week, said those days are over.

Reporting on the global PC market, which it defines as including tablets, said sales saw a decline of seven percent in the first quarter of this year. Apple was first, but it saw a 16 percent drop in its PC shipments but has a 15 percent share overall.

Lenovo and HP came second and third while Samsung came fourth and Dell fifth, with an 8.2 percent market share.

Canalys PC market share 2015Tim Coulling, a senior analyst at Canalys, said that global players are struggling with exchange rate fluctuations. “These challenges, combined with a softening of demand as Windows 10 draws nearer along with Microsoft’s free upgrade plans, means PC market declines will be greater in the second quarter than the first,” he said.

Desktop shipments fell by 13 percent and has lost ground because XP migration is a thing of the past. Canalys expects “significant” shipment declines this year compared to last year.

The notebook market in the first quarter showed a decline of four percent, with Canalys claiming that Microsoft’s Windows with Bing programme has been causing significant pile up in the distribution channel. Rushabh Doshi, a Canalys analyst, said: “Any price rises for Windows notebooks will play into the hands of Google which is making strides in improving Chrome OS for both consumers and businesses.”

The decline in the tablet market was nine percent worldwide, but Samsung and Apple saw double digit shipment declines.