Intel: Now your PC is a zombie

Tom Kilroy, an executive VP of Intel said that netbooks ushered in tablets, which is an interesting re-invention of history. Kilroy, speaking in a vast auditorium here at Computex Taipei, was pushing hard the concept of two-in-one machines.

If you didn’t know, these are notebooks with detachable screens which can act as independent tablets and obviously they use the fourth generation of Intel core, codenamed Haswell.

Intel’s new tag phrase is “Look Inside”, so Kilroy kicked off by quoting a Buddhist philosopher. He – Kilroy that is not the philosopher – said that the iPad held two thirds of the market but in Q1 this year Android captured the market for tablets.  The industry is on the verge of ushering in a new game changer – that is to say a PC with a detachable screen – Kilroy describes it as a Game Changer.

Every day on the internet, he says, those who are connected spend 133,000 years on the net. Five hundred million photos are uploaded every day. Intel thinks it has a 1.5 billion unit opportunity this year, and two billion next year.

He claimed Intel is getting traction in phones. Intel is learning a lot from the market, Kilroy said and “honing its approach”. Intel is gaining ground in tablets. Silvermont  performs well, he said, despite what ARM said yesterday.

Kilroy demonstrated a Bay Trail tablet. The “mumbo jumbo” gives you incredible experiences, he said. 

Intel’s LTE is here with Haswell, but no-one mentioned the word that still makes the Taiwanese government livid: WiMAX, once supported by Intel.

People talked about the demise of the X86 platform, but with this new two in one concept, the PC is both dead and alive, according to Kilroy.

Kilroy also boasted that Intel Iris, the graphics engine launched today, is the bee’s bollocks. Well, he didn’t use that exact phrase, but you get the drift.

Haswell is the biggest performance and graphics boost Intel has ever produced. You can keep your Haswell on standby for 13 days. Kilroy “ripped up the roadmap”. Intel shifted its benchmarks and created a “seismic change”.

“Consumers shouldn’t have to choose between a laptop and a tablet,” Kilroy said. Two in ones are what you need, you’ll be surprised to learn.

Kilroy dragged in a local celeb who sings and dances to argue that two in one is a great idea.

Intel has introduced “depth vision” today. “Computers need two eyes,” so there will be depth platforms integrated into form factors as the year drags on.

At a Q&A after the speech, Kilroy said that while there are tablets costing between $35 and $50 dollars, Intel wouldn’t play in that field. But, he said, Intel will play with tablets costing between $149-$199. “We’ll use Atoms to participate in that market,” he said.

He disputed that Intel was lagging behind ARM-based chips on performance.  “Our intention is to get leading edge for Atoms,” he said. “We’re running fast.”