Vole has been making tablets for ages, but no one actually noticed until Apple reintroduced the keyboard-less notepad under its own fruity label in 2010.
Microsoft’s technology was totally eclipsed. The tablet market has been sliding, as owners realised that a keyboard-less netbook was a chocolate teapot of tech, Microsoft’s tablets have come into fashion – thanks mostly to the fact that
Apple resorted to producing the same sort of tablet for a much higher price.
According to a report, “1010data Facts for Ecom Insights, January 2014 – October 2015” by the 1010data Ecom Insights Panel, Microsoft has assumes the mantle of best-selling tablet maker in terms of online sales in October.
What is worrying for Jobs’ Mob in the report, which analyses online hardware sales at the majority of online retailers, is that October was the first month when Apple didn’t lead the market:
Apparently Microsoft has been making steady progress in tablet market share but saw a huge spike in October with the release of the Surface Book and Surface Pro 4.
The Surface Book and Surface Book 4 were both introduced at Microsoft’s October 6 hardware event. This confirms that Windows 10 tablet and hybrid sales are having a significant impact on the market and cleaning Apple’s clock.
Overall online tablet sales have shown some spikes, influenced by a few key product releases including the Surface Pro 3, the iPad Mini 4, and the Surface Pro 4:
Apple maintains a healthy lead in terms of online tablet sales, but Microsoft is in a strong second place position.
What appears that happened was that Jobs’ Mob was aware of this and introduced its Surface clone the iPad Pro in response to Microsoft’s success.
Meanwhile this has caused huge problems for the Tame Apple Press which had written off Microsoft years ago and cast Google and Samsung as the cargo cult’s worst enemies.