Fruity cargo-cult Apple is suing a Chinese company for making graven idols of its founder Steve Jobs who ascended to iHeaven last year.
Chinese company In Icons created an “eerily realistic” 12-inch action figure of Steve Jobs. The 1:6 scale model comes with the clothes and accessories such as the black faux turtleneck, blue jeans and sneakers.
It was being sold in a box that looks like Walter Isaacson’s “Steve Jobs” biography cover, and comes with a chair, a “One More Thing…” backdrop, as well as two red apples, including one with a bite in it. The doll doesn’t blink either.
Apple sees this as a graven image which is a heresy to the cargo-cult. It has told In Icons that using Apple’s logo or products, or Jobs’ name or appearance, is a “criminal offence.” We are not sure how Apple can lock up people for using Jobs’ picture for commercial purposes (see picture).
Apparently the Pope and Elvis have similar deals on their merchandise so we guess that Apple means that. Although we could understand that sticking such an accurate doll in the hands of a competent black magician would be a bad idea while he was alive, now Jobs is dead it is pretty pointless.
But it is clear that its threat is going nowhere. In Icons looks to sell the figure for $99 online in February, and the company is not giving up.
Tandy Cheung, the entrepreneur behind In Icons said that he was an Apple fanboy and there are a lot of people like him who want to have Jobs’ action figure. We guess they can recreate great moments in the Apple CEO’s life, such as when he created the mouse and defeated the Great Satanic Bill Gates in the battle for the PC market.
Cheung spoke with several lawyers from Hong Kong who told him that he wasn’t in violation unless he decided to brand any of his designs with Apple products or logos.
He told IB Times that Steve Jobs was not an actor, he’s just a celebrity. There is no copyright protection for a normal person. Steve Jobs is not a product.
Apple has killed off several other attempts to create a Steve Jobs doll. Apple wrote rude letters about copyright and trademark protection to M.I.C. It re-released the figurine in January 2011, redressing the Apple founder as a ninja, complete with a black belt, mask and ninja stars. The company called the doll “Pineapple CEO.”
Apple is still chasing that one.